Disney’s Harsh New Reality: Costly Film Flops, Creative Struggles and a Shrinking Global Box Office
variety.comDisney has been the Teflon movie studio, remarkably adept at withstanding the tectonic changes impacting the film industry, and well fortified by its arsenal of key properties such as Marvel, Lucasfilm and Pixar.
But this year, the long-reigning titan of the box office has shown cracks as four of its biggest releases from those brands and others have struggled in theaters.
There was the dispiriting release of “Ant-Man and the Wasp: Quantumania,” a rare Marvel movie to likely lose tens of millions in its theatrical run; “The Little Mermaid,” a remake of the 1989 classic that fell drastically short of expectations; “Elemental,” an original story that tried and failed to recapture Pixar’s magic; and most recently “Indiana Jones and the Dial of Destiny,” a nearly $300 million investment in one of cinemas’ most venerable franchises, which no longer appears to have the same hold on today’s audiences.
On paper, these films seemed like they had all of the makings of huge hits, but somehow the Disney sparkle was lacking this time, in terms of filling movie theater seats.
Read more on variety.com
