Pound for pound, the return of football has to be the most valuable boost to the general public since Covid-19 sent the nation into lockdown in March.
On the face of it, news that the Premier League will resume in three weeks is a sure sign life is starting to crawl out of the dark shadows the killer pandemic has placed over us all.
The date has been written in bold on the calendar. For many, it cannot come soon enough and for some grown men the morning of June 17 will feel like Christmas.
Players took to social media to express their unbridled excitement. Fair enough. We've all missed football and it will forever remain in the DNA of society.
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