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‘Bill & Ted Face The Music’ PVOD Revenues Lean MGM-Orion Pic Toward Profit

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deadline.com

Anthony D'Alessandro Editorial Director/Box Office EditorEXCLUSIVE: With the domestic box office still in the hospital, studios have been keen to make their finished films revenue events to the widest audience possible, maximizing profits by whatever means.For MGM’s Orion that meant releasing the long-awaited Keanu Reeves-Alex Winter threequel Bill & Ted Face the Music on PVOD and whatever theaters would play it (as the top big 3 circuits and some mid-sized theater chains don’t play day-and-date theatrical PVOD titles; Bill & Ted 3 was booked at 1,007 theaters, its widest point on opening weekend).

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