Literally at the tail end of the continent, Argentina may have shut down its borders but not its music.Since last week, Universal Music Argentina and its management and live concert division launched an initiative called #Musicaentucasa (MusicInYourHouse).
Every day at 4 p.m. Argentina time (3 p.m. EST) one of its acts does a livestream on Instagram, Facebook or Youtube, during which they chat fans and perform or play music.
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