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Survey: 39% of Americans Say Netflix Has Best Original Content of All Streaming Services

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variety.com

Todd Spangler NY Digital EditorNetflix’s multibillion-dollar content spending continues paying off: The lion’s share of U.S.

consumers say the streamer has the best original programming, according to a new Morgan Stanley survey.Netflix remains the most frequently cited as offering the best original programming — with 38% of survey respondents picking it as No.

1, per the Wall Street analyst firm’s 2021 streaming survey. That’s roughly in line with Morgan Stanley’s previous surveys.On the 2021 survey, 12% of respondents said Amazon Prime Video offers the best original programming, followed by Disney Plus, Hulu and HBO Max which each scored 6%-7% of total responses.According to the Morgan Stanley survey, the average U.S.

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