HappyOrNot, who run the well known ‘smiley face’ consumer feedback terminals found in airports and retail spaces across the world, have analysed over 4.5 million customer feedback data points from airports in over 30 countries worldwide.And, they’ve used this to provide travel insights ahead of the busy summer tourism period.Data from the first quarter of 2022 revealed that the best day of the week to fly is Wednesday, while Sunday is the worst.The best time to fly is 8am which got 86.6% positive feedback.And the worst was midnight which saw only 77.3% positive feedback.Meanwhile the happiest day, Wednesday, received 84.5% positive votes.But, the least happy day, Sunday, saw only 81% positive feedback.The data showed that the most common complaints at airports were wait times, 35.4% negative votes, customer service, 22.5% negative feedback, and staff friendliness, 9.1% negative feedback. Do you have a travel story you'd like shared in the Daily Star?
Tell us at webtravel@reachplc.com Miika Mäkitalo, CEO of HappyOrNot, commented: “After years impacted by travel restrictions, many tourist destinations are opening their doors to guests again this summer.“With an expected boom in summer holiday travel, we wanted to examine the experience of travelling through the airport - which can vary from being a smooth, enjoyable start to the holiday to being a frazzled, unpleasant few hours.“By releasing these findings, we hope to equip travellers with the knowledge of when might be best to fly and the times they should probably avoid, as well as equipping airport operators with passenger experience data insights to be aware of as airports get busy again.”.
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