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Mattel CEO Ynon Kreiz said last weekend’s blockbuster release of Barbie – the toymaker’s first-ever major theatrical film – is a moment that “will be remembered as a key milestone in our company’s history.” His comments came amid second-quarter numbers in line with Wall Street forecasts.

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Former 20th Television Head of Drama Michelle Mendelovitz Named Mattel Television Studios Chief

Jennifer Maas TV Business Writer Former head of drama development at Disney’s 20th Television Michelle Mendelovitz has been named head of Mattel Television Studios. In her new role, Mendelovitz will oversee the development, production, and distribution of Mattel’s slate of episodic content on broadcast and streaming globally.

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Michelle Mendelovitz Named Head Of Mattel Television Studios

Former 20th Television Head of Drama Michelle Mendelovitz has been tapped to take the reins as Head of Mattel Television Studios.

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Robbie Brenner Promoted To President Of Mattel Films On Heels Of ‘Barbie’ Success

Following the massive success of its live-action Barbie, Mattel Films has tapped Robbie Brenner as President. She had been Executive Producer of Mattel Films since 2018.

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Variety’s Entertainment & Technology Summit Takeaways: The Pros and Cons of AI, ‘Finding Your Niche’ as a Content Creator and More

McKinley Franklin editor Leaders from Mattel, YouTube, Universal Pictures, Google, Amazon and more gathered at Variety’s Entertainment and Technology summit, presented by City National Bank, to breakdown the future of marketing in the entertainment space. Panels included conversations with the leading experts on artificial intelligence, fan-focused growth on social media platforms such as YouTube and TikTok and the massive future of online gaming. Here are a few of the key takeaways from a day of lively discourse.

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Here’s how much Mattel will earn from ‘Barbie’ in 2023

Barbie to contribute over $125million (£100million) in gross billings to the company this year.Anthony DiSilvestro, chief financial officer at Mattel, shared the number during the Goldman Sachs media conference on Thursday (September 7). The figure includes direct movie participation and sales of toys and consumer products.“Our economics are a function of the revenue, as well as profit participation, which scales up with the success of the movie,” DiSilvestro said (via Deadline).According to The New York Times, Mattel earned five per cent of the film’s box office revenue, as well as a portion of the overall profits as a producer on the movie, and additional payments as owner of the Barbie IP.Barbie, starring Margot Robbie and Ryan Gosling, has become the highest-grossing film of 2023, crossing the $1.4billion mark at the global box office.As a result of the film’s success, Mattel is planning a slew of movie projects based on the company’s IP, including Polly Pocket by Lena Dunham, a Hot Wheels film from J.J.

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Mattel Chairman and CEO Ynon Kreiz and MACRO’s Charles D. King to Join Variety Entertainment & Technology Summit

Whitney Cinkala Variety returns with its annual Entertainment and Technology Summit, presented by City National Bank, on Sept. 21 in Los Angeles and streaming virtually. Recently added speakers include Ynon Kreiz, chairman and CEO of Mattel; and Charles D.

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Randall Park Hopes Hollywood Understands ‘Barbie’ Success Should Yield “More Movies By And About Women” & Not Toys

Randall Park is hoping that Hollywood understands the success of Barbie doesn’t mean to mean to make more films about toys but to make more centered around women.

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Hollywood Is Taking the ‘Wrong Lessons’ From ‘Barbie,’ Says Randall Park: ‘Make More Movies by and About Women,’ Not Films Based on Toys

Zack Sharf Digital News Director In a recent interview with Rolling Stone to promote his directorial effort “Shortcomings,” actor and comedian Randall Park criticized Hollywood for taking the wrong lessons from a massive blockbuster like Greta Gerwig’s “Barbie.” The Margot Robbie-led comedy has earned over $1 billion at the worldwide box office, but Park said making more movies about toys should not be the industry’s takeaway. “I feel like, just in general, this industry is taking the wrong lessons,” Park said. “For example, ‘Barbie’ is this massive blockbuster, and the idea is: Make more movies about toys! No.

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Mattel Execs on Next Hollywood Moves: ‘Barney,’ ‘Polly Pocket’ and ‘Barbie’ Sequels (EXCLUSIVE)

Elizabeth Wagmeister Chief Correspondent After dominating the box office and breaking records with “Barbie,” Mattel has officially arrived in Hollywood. In 2018, after a tumultuous period of declining toy sales, Mattel brought in a new CEO, businessman Ynon Kreiz, who had a vision to turn the storied toy company into an IP-driven machine, essentially creating a Mattel cinematic universe. Now, with the immense success of “Barbie,” the path is clear for Mattel to make whatever they want — and they already have a ton of projects in the works with A-list partners attached.

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Mattel Speeds Past Wall Street’s Q2 Estimates On Same Day ‘Barbie’ Wraps Shooting

Mattel delivered second-quarter results above Wall Street analysts’ expectations, overcoming a number of adverse trends in the global economy.

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Mattel Posts Stellar Q1 Results Amid Talk Of Private Equity Deal; Stock Jumps 11%

Mattel handily exceeded Wall Street forecasts for the first quarter, reporting a 19% rise in total revenue to $1.041 billion and adjusted earnings per share of 6 cents.

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Margot Robbie’s ‘Barbie’ Sets 2023 Release Date, Unveils First-Look Photo

Matt Donnelly Senior Film Writer“Barbie” is parking her pink convertible in U.S. theaters on July 21, 2023.The release date for the anticipated live-action adventure from the iconic doll, played by Margot Robbie with a juicy supporting cast, was announced on Tuesday during the Warner Bros. presentation at Las Vegas’ CinemaCon.Notably, this movie will open against Christopher Nolan’s sprawling ensemble film “Oppenheimer” — but Barbie came to play, and has a dream cast of her own.

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‘Barbie’: Kingsley Ben-Adir, Rhea Perlman, Emerald Fennell, Scott Evans, Others, Rounding Out Cast Of Warner Bros. Mattel and LuckyChap Pic

EXCLUSIVE: Having already landed an A-list ensemble for its upcoming Barbie pic, Warner Bros. and Mattel have upped the anty by rounding out the cast with some high level talent. Sources tell Deadline that Kingsley Ben-Adir, Rhea Perlman, Ncuti Gatwa, Oscar winner Emerald Fennell, Sharon Rooney, Scott Evans, Ana Cruz Kayne, Connor Swindells, Ritu Arya and Jamie Demetriou. They join a cast that includes Margot Robbie, who will star in the titular role, Ryan Gosling, America Ferrara, Kate McKinnon, Simu Liu, Ariana Greenblatt, Emma Mackey, Alexandra Shipp, Issa Rae, Michael Cera, Hari Nef and Will Ferrell.

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‘Barbie’: Will Ferrell Latest To Join Margot Robbie In Warner Bros., Mattel And LuckyChap Film

Will Ferrell has rounded out the all-star cast of the Warner Bros film Barbie centered on the iconic doll line starring Margot Robbie and Ryan Gosling. America Ferrara, Kate McKinnon and Simu Liu are also on board with Greta Gerwig directing. Robbie is on board to play Barbie with Gosling set to play Ken. It is unknown who Ferrell will be playing.

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‘Barbie’: Ariana Greenblatt Joins Margot Robbie In Warner Bros., Mattel And LuckyChap Pic

EXCLUSIVE: Ariana Greenblatt is the latest to join the growing ensemble of Warner Bros. Barbie, film centered on the iconic doll line starring Margot Robbie and Ryan Gosling. America Ferrara, Kate McKinnon and Simu Liu are also on board with Greta Gerwig directing. Robbie is on board to play Barbie with Gosling set to play Ken. It is unknown who Greenblatt will be playing.

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‘Barbie’: Kate McKinnon Latest To Join Margot Robbie In Warner Bros, Mattel And LuckChap Film

EXCLUSIVE: The A-list ensemble for Warner Bros. Barbie movie continues to grow as sources tell Deadline that Kate McKinnon is set to join the cast of the new film centered on the iconic doll line starring Margot Robbie and Ryan Gosling. America Ferrara and Simu Liu are also on board with Greta Gerwig directing. Robbie is on board to play Barbie with Gosling set to play Ken. It is unknown who McKinnon will be playing.

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Mattel CEO Ynon Kreiz On Winning Back Princess-‘Frozen’ Toy Deal With Disney: “Big Brands Give You The Ability To Stand Out”

Mattel CEO Ynon Kreiz says today’s acquisition of rights to make dolls and toys stemming from Disney’s princess and Frozen will arm the company with more recognizable properties in a crowded marketplace.

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