Joe Lycett: Last News

Joe Lycett is reverting to his own name after officially changing it to Hugo Boss as an act of protest against the company.

British comedian Joe Lycett, who changed his name to taunt a fashion brand Hugh Boss, has revealed he is returning to his original name.

It would be "wrong", he said, for the brand to take credit for victories in his Channel 4 consumer TV show

Joe Lycett has finally returned after the comedian ditched his new name and assumed his old identity.

Alex Scott, 35, often prefers to keep her personal life private, but opened up about her experiences with dating during last night’s episode of The One Show.The presenter, who is believed to be single, joked about where she had been “going wrong” with romance after watching Angela Scanlon and comedian Joe Lycett trying out a virtual date for the purposes of the programme during the coronavirus lockdown.The pair were seen discussing a range of topics, including their house plants, during their video call, which was inspired by people thinking of other ways to date in isolation.After watching the interaction between Joe and Angela, Alex quipped: “I think that’s where I’m going wrong!“Do I need to talk about plants when I go on a date?”Angela

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In a brilliant response to Gal Gadot’s star-studded rendition of Imagine, which didn’t really go down all that well today, comedian Joe Lycett/Hugo Boss has gathered his comedian pals for their own version.

Hugo Boss has responded to Joe Lycett’s name change, after the comedian legally switched his name to that of the massive company.

Joe Lycett changing his name to Hugo Boss leaves a very Joe Lycett-shaped hole in the world.

Joe Lycett isn’t backing down in his protest of Hugo Boss and after legally changing his name to, err, Hugo Boss, he’s shared a series of hilarious statements on Twitter.

Comedian Joe Lycett has changed his name to Hugo Boss in a protest against the fashion firm.

Comedian Joe Lycett has legally changed his name to Hugo Boss because he says the fashion company 'hates people using their name'.

The comedian formerly known as Joe Lycett has said that changing his name to Hugo Boss to taunt the fashion company has been “a headache”.

A comedian said he has legally changed his name to Hugo Boss in a jibe against the German luxury designer using trademark claims to target small businesses and charities who use the name “boss”.

Joe Lycett has offered to look after any children of political advisers after Dominic Cummings drove to Durham to see his family despite national lockdown rules.