Dade Hayes Finance EditorNBC Olympics and Twitter have extended the content partnership they announced last year to cover the Winter Olympics in Beijing in 2022 in addition to the Summer Olympics in Tokyo in 2021.Most aspects of the extension follow the terms of the original agreement, which covered only Tokyo.
The Summer Olympics in the Japanese city had been planned for 2020 before COVID-19 forced a postponement. The original pact was announced last year.The companies will team to create daily, original programming that will stream live via Twitter from the host city, as well as live look-ins on NBC broadcasts and real-time daily video highlights.
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