Wilko is celebrating 90 years on the high street and to mark the occasion, has taken a closer look at sales of one of its most popular product ranges - paint.
The home and garden retailer found that the ‘Mrs Hinch’ effect has struck again, with shoppers going grey crazy thanks to the cleaning influencer’s Instagram feed, which is packed with shots of the muted shades she uses to decorate her home.
While shades of grey take the top-spots, along with another recent hit, millennial pink, many Brits are opting for more adventurous colours including bright citrus yellow and even festive red tones.Wilko analysed sales of its paint range from the last 20 years to track how trends have developed over time.
Read more on dailyrecord.co.uk