Mid East distributor and rising producer Front Row Filmed Entertainment has teamed with Saudi Arabian theater chain Muvi Cinemas on a new Saudi-based distribution company.
The joint-venture, Front Row Arabia, is set to focus on western, Arabic language and Japanese anime theatrical releases across the kingdom, with its first release being the Liam Neeson actioner The Marksman on Jan.
21. The deal marks the first time a regional distributor has joined forces with an exhibitor in Saudi Arabia, a move that should give Front Row’s titles extra exposure in a country where cinemagoing has soared since theaters first reopened in 2018.
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