David Moyes Kurt Zouma Karen Brady Scotland social gossips action David Moyes Kurt Zouma Karen Brady Scotland

Kurt Zouma's shameful cat-kicking scandal has tarnished West Ham boss David Moyes

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West Ham.But in one fell swoop this week, the likeable Scot has undone all this great work following his shambolic handling of the now engulfing the Hammers.To recap.

In a mindless act of cretinous proportions, video footage emerged on social media of Zouma kicking and slapping his pet cat, to bring more shame on the reputation of pampered and privileged millionaire footballers.This all took place in full view of his child, but despite the public outrage and some grovelling apologies from both Zouma and his club, Moyes' idea of teaching Zouma a lesson was to pick him in his starting XI for the midweek game with Watford.Moyes wants to get into the top four and the Champions League, which would be worth upwards of £30million.So a club which also has a vice-chairwoman with expertise in brand awareness in the shape of Karen Brady, has taken the decision to put money before morals.Read the room, David.

You're responsible for choosing the best course of action when a crime has been committed, not the best side. Managers, clubs and football in general have a responsibility far more important than winning matches.Zouma has had his pets confiscated by the RSPCA and been fined £250,000 by West Ham, while sponsors of both the player and the club have started running for the hills.So what?

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