Estonia Netflix Hollywood film audience Funding storytelling Estonia Netflix

Interactive Storytelling App Whatifi Launches With $10 Million in Funding

Reading now: 487
hollywoodreporter.com

Jaanus Juss has been staging interactive plays in Tallin, Estonia, for the last decade, using technology to give audience members control over how the plot unfolds. “When you move the weight of the storytelling from the stage to the audience, it’s much more impactful and meaningful for them and they experience it in completely different ways than the writer originally ever envisioned,” the entrepreneur tells The Hollywood Reporter.

Juss had already begun planning to scale the project for global audiences when, in 2018, Netflix released Bandersnatch, a choose-your-own-adventure special from the creative team behind Black Mirror.

Read more on hollywoodreporter.com
The website celebsbar.com is an aggregator of news from open sources. The source is indicated at the beginning and at the end of the announcement. You can send a complaint on the news if you find it unreliable.

Related News

DMCA