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Hyundai & Sony Team For Multi-Promotional Partnership On ‘Uncharted,’ ‘Spider-Man’ Sequels & More

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By Anthony D'Alessandro Editorial Director/Box Office Editor EXCLUSIVE: Hyundai Motor Company and Sony Pictures Entertainment have entered into multi-promotional partnership across five of the studio’s upcoming pics which will feature the automaker’s new models and technologies.

Hyundai Motor’s new models and technologies will star in five upcoming Sony movies including Uncharted (July 2021); the sequel to Spider-Man: Far From Home (November 2021); the sequel to Spider-Man: Into the Spider-Verse (October 2022) and other tentpoles to be determined.

The deal will marry Sony Pictures IP with Hyundai’s technology and designs, specifically bringing to life the automaker’s human-centered future mobility vision which is dedicated to revitalizing

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