Good Works: Tencent and Universal Team Up on Charity PPE Distribution
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billboard.comIn early April, several days after Tencent Holdings closed its deal to buy a 10 percent stake in Universal Music Group along with a consortium of investors, Tencent chief strategy officer James Mitchell called UMG executive vp of communications Will Tanous with an idea.
Mitchell has spoken to Tanous a number of times over the course of the negotiations, but this was his first call since the deal closed, and it was about a very different topic.
Mitchell asked if Universal could help Tencent – a Chinese technology conglomerate that owns major video games and social networking sites, as well as music streaming service – distribute personal protective equipment (PPE) it wanted to donate U.S.
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