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Warner Bros
Warner Bros. Entertainment Inc. (commonly known as Warner Bros. and abbreviated as WB), is an American diversified multinational mass media and entertainment conglomerate headquartered at the Warner Bros. Studios complex in Burbank, California, and a division of AT&T's WarnerMedia. Founded in 1923 by brothers Harry, Albert, Sam, and Jack Warner, the company established itself as a leader in the American film industry before diversifying into animation, television, and video games, and is one of the "Big Five" major American film studios, as well as a member of the Motion Picture Association (MPA).
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Apple TV Plus Names JP Richards as Head of Film Marketing Strategy
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variety.comMatt Donnelly Senior Film WriterFormer Warner Bros. Pictures executive JP Richards has taken the top film marketing job at Apple TV Plus.Richards, a longtime marketer under Blair Rich who also departed the studio as the result of a WarnerMedia restructure this year, will report to Apple head of video marketing Chris Van Amburg.
He will take his new, presumably well-designed desk at Apple next month.Richards last served as co-president in worldwide marketing where he oversaw development, strategy and execution of Warner Bros.
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