SEEING miserable models making millions for doing naff all has always been a galling part of this job. But it looks like the tide might be turning if Alexa Chung’s business accounts are anything to go by.
The snooty model’s firm, Alpha Charlie Limited, lost almost £2.3million last year and is predicting a tough 2021. But the reason it appears to be in tatters may be due to the fact she flogs cardigans for £250, boots for £450 and asks £350 for a mini dress.
New figures, filed in public documents at Companies House, show shareholders had to pump in £1.7million, then put in more money in June this year.
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