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Why Steven Spielberg’s ‘West Side Story’ Hit the Wrong Box Office Notes

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variety.com

Rebecca Rubin Film and Media ReporterSteven Spielberg managed to get critics on board for his ambitious “West Side Story” remake.

The moviegoing masses? Not so much.Over the weekend, Disney and 20th Century Studio’s reimagining of “West Side Story” collected just $10.5 million in its domestic debut, a dismal result for a movie of its scale and scope.

The lavish musical, one of the best reviewed movies of the year, carries a $100 million budget and faces an uphill battle to profitability.

Given its price tag, industry insiders estimate “West Side Story” needs to generate at least $300 million globally to break even in its theatrical run.

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