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Why it's never too late to master the art of self-promotion

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telegraph.co.uk

CV City. ‘It can feel uncomfortable being your own PR manager, but you just need to detach yourself. It’s about moving forward in your career instead of being overtaken by others.’According to research published by the National Bureau of Economic Research in December, women are worse at self-promotion than men.

Perhaps we’re worried we’ll be labelled ‘pushy’ or ‘loud’. Victoria says the concept is misunderstood. ‘Self-branding and promotion isn’t about shouting from the rooftop about how brilliant you are.

It’s about being honest about what you have to offer.’Stefanie argues that it’s more arrogant  to sit back and expect your work to speak  for itself. ‘It’s like you’re expecting other people to do the hard work,’ she says.

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