Brian Steinberg Senior TV EditorViacomCBS swung to a profit in the fourth quarter, announcing results just before it unveiled a wide range of new details about the content it intends to show on the streaming-video hub Paramount Plus.
The new hub is a critical initiative for the company as it seeks to vie with other media conglomerates also chasing consumers moving steadily from linear TV to on-demand programming.The New York company, which owns the CBS broadcast network, the Showtime cable network and the Paramount movie studio, previewed the new launch Wednesday as it reported earnings from a period when the broader media sector has been working to emerge from conditions resulting from the coronavirus pandemic.More to come… .
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