Jem Aswad Senior Music EditorGrammy-winning producer and songwriter Timbaland has announced his latest venture and partnership, Ape-In Productions (AIP) — an entertainment company and virtual community that will launch and promote Bored Apes as successful music artists in the metaverse.
The Bored Ape Yacht Club (BAYC) phenomena has generated over $1 billion in trading to date, and Universal Music Group has announced the creation and signing of a Bored Ape group by the name of Kingship.According to the announcement, Timbaland, who acquired a Bored Ape NFT, and his partners “plan on disrupting the music business again with this new venture similar to how Verzuz and Beatclub have.”In a statement, Timbaland said, “We’ve built a new.
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