Todd Spangler NY Digital EditorThis is a bit meta: Spotify enlisted Ashley Graham for a new limited-series talk show about her favorite podcasts… which will stream on Instagram Live.Spotify is hoping to get more exposure for its podcast lineup by getting in front of the supermodel and entrepreneur’s 11.2 million followers on Instagram with the live show.
It’s part of Spotify’s marketing push into the growing podcast space.Described as a sort of “book club discussion” for podcasts, the weekly “Listen Up with Ashley Graham” will be live-streamed from her Instagram account in three sessions on different themes.
On the live broadcast, she’ll talk about her weekly top podcast picks and respond to followers’ questions and comments. Not.
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