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Meghan Markle
Meghan, Duchess of Sussex (born Rachel Meghan Markle; August 4, 1981) is an American member of the British royal family and former actress. Markle was raised in Los Angeles, California and has a mixed ethnic heritage. During her studies at Northwestern University, she began playing small roles in television series and films. From 2011 to 2017, she played Rachel Zane on the American legal drama Suits. She is an outspoken feminist and has addressed issues of gender inequality, and her lifestyle website The Tig featured a column profiling influential women. She represented international charity organizations and received recognition for her fashion and style, releasing a line of clothing in 2016.
Prince Harry
Prince Harry, Duke of Sussex, KCVO ADC (Henry Charles Albert David;15 September 1984) is the younger son of Charles, Prince of Wales and Diana, Princess of Wales and is sixth in the line of succession to the British throne. Harry was educated at Wetherby School, Ludgrove School, and Eton College. He spent parts of his gap year in Australia and Lesotho. He then underwent officer training at the Royal Military Academy Sandhurst. He was commissioned as a cornet (second lieutenant) into the Blues and Royals, serving temporarily with his brother Prince William, and he completed his training as a troop leader. In 2007–08, he served for over ten weeks in Helmand, Afghanistan, but was pulled out after an Australian magazine revealed his presence there. He returned to Afghanistan for a 20-week deployment in 2012–13 with the Army Air Corps. He left the army in June 2015.
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Prince Harry and Meghan Markle are targeting Gen Z to 'outflank Royal Family' - expert

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www.dailystar.co.uk

Prince Harry and Meghan Markle are looking to “outflank” the Royal Family by targeting Gen Z and millennials.And the Duke and Duchess of Sussex are looking to portray themselves as the “real royals”, according to an expert.American PR Expert and commentator Eric Schiffer believes that since Harry and Meghan left royal working life in 2020 they have zeroed in on the future of the world.He feels the couple are taking what the Royal Family are doing but targeting the younger demographic.Mr Schiffer told the Daily Star: “They (Harry and Meghan) are going to own the hearts and minds of Gen Z and millennials.

They will be seen as the real royals, who care. They are trying to outflank the Royal Family.“They are trying to do the work of what the Royal Family typically is about, which is about optimising society and helping to make society that much more uplifted in many ways.

Whether that is emotional or culturally.“They have zeroed in on the future of the monarchy, which is the youth of the world.”Mr Schiffer believes that Harry and Meghan's recent publicity has been part of a “relatability strategy” to help their brand reach the target market.He also believes that they are carefully picking platforms they are passionate about in order to reach their target audience.The couple has already committed to platforms popular with Gen Z and millennials, such as Spotify and Netflix, although there has been a lack of content.Mr Schiffer added: “One of the things I think both Harry and Meghan have done is to position themselves in a royal way but relatable to the public, and aligned themselves with the values that younger people care about.

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