Ellise Shafer editorAlthough the coronavirus pandemic put the careers of countless up-and-coming musicians on hold, it didn’t stop their creative drive.
By the end of March, music-sharing platform SoundCloud reported that there had been a 50 percent increase in uploads, with many songs related to the socially distanced circumstances.The surge inspired SoundCloud CEO Kerry Trainor to give back to the community.
On April 22, SoundCloud announced a site-wide contest awarding the chance to be featured in a compilation handpicked by Pharrell Williams and his “i am OTHER” collective.
The winning artists would also reap the benefits of SoundCloud’s marketing program, Repost Select, and receive funding from the platform’s $10 million creator.
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