variety.com
10.07.2023 / 19:05
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AMC Theaters Says More Than 20,000 Moviegoers Have Already Booked ‘Barbie’-‘Oppenheimer’ Double Features
Rebecca Rubin Film and Media Reporter In the battle of the bomb vs. the bombshell… why not both? Plenty of moviegoers are making the decision to watch Christopher Nolan’s atomic drama “Oppenheimer” and Greta Gerwig’s colorful romp “Barbie” on the same day when the two tentpoles hit theaters on July 21. With two weeks to go until the big day, AMC Theatres, the world’s largest cinema chain, is reporting that more than 20,000 AMC Stubs members have purchased tickets to see “Barbie” and “Oppenheimer” on the same day. Though it was apparently significant enough for AMC to issue a press release, it’s hard to contextualize the statistic because there aren’t a lot of comparable data points for guests purchasing tickets to see multiple movies on the same day, at least not ones that are publicly available. Moreover, the total number of AMC Stubs members, which includes A-List, AMC Stubs Premiere and AMC Stubs Insider, is unclear. Adam Aron, the CEO of AMC, said in early 2020 there were between 900,000 and 1 million A-List subscribers, which starts at $19.95 per month.
