Entertainment reports country

ITV Says Advertising Revenues “Rebounding” As Q1 Results Rise 2% YoY

Reading now: 776
deadline.com

ITV chief executive Carolym McCall said on Wednesday that the broadcaster is “cautiously optimistic about the year ahead” after reporting total revenues of £709M in Q1, up 2% on the same period last year (£694M).McCall said that advertising revenues are rebounding substantially after last year’s pandemic-induced dip.

April was up 68% year-on-year and the company is forecasting May to be up 85% and June to be up 85-90%.Total ITV Studios revenue was up 9% in Q1 at £372M, while media and entertainment revenue was down 3% at £484M as national lockdown measures continued to have an impact.

Total advertising was down 6% but online revenue rose 14%.“The advertising market and worldwide productions remain exposed to the risks associated with the

Read more on deadline.com
The website celebsbar.com is an aggregator of news from open sources. The source is indicated at the beginning and at the end of the announcement. You can send a complaint on the news if you find it unreliable.

Related News

DMCA