India Argues Over Direct to Streaming Movies
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variety.comBy Naman Ramachandran Recent moves by several Indian producers to bypass theatrical release and instead secure direct to streaming outings for their movies has caused a spat within India’s production, distribution and exhibition sectors.
As Amazon Prime Video signed up half a dozen movies, and Disney Plus Hotstar and Netflix were rumoured to be sourcing other titles, the Multiplex Association of India jumped in to defend cinemas. “We urge all studios, producers, artistes and other content creators, to kindly respect the exclusive theatrical window, which has been a time-tested industry practice, agreed to by all stake-holders, not just in India, but even globally, for several decades,” it said in a statement.
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