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Iceland boss calls Welsh 'gibberish' as furious customers boycott supermarket

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Iceland boss called the Welsh language “gibberish” and said it sounds like someone “clearing their throat”.The supermarket chain apologised after Keith Hann made the comments in a personal blog which has since been made private, Wales Online reports.In June 2019, he wrote: "I'd like to say that I have never left England, but regular attendance at an office about 800 yards inside Wales sadly precludes this."Still, I take pride in never visiting Scotland despite having a home within sight of the border.”In a blog post written on September 17 2014, he said that in Wales “the supermarket signage” was “incomprehensible” and kids were educated in a “dead language that sounds uncannily like someone with bad catarrh [a build-up of mucus] clearing.

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