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HBO Max Signs 7 More Launch Partners Including Xbox, PlayStation, Cox, Verizon, Samsung

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variety.com

By Todd Spangler NY Digital Editor WarnerMedia, racing to secure distribution deals for HBO Max ahead of the May 27 launch, announced a batch of seven new partner agreements for the streaming service.

But several major TV and over-the-top platforms still haven’t jumped aboard the HBO Max train at this point — most notably, Roku and Amazon and Comcast, the nation’s biggest cable operator.

A key issue: WarnerMedia is pushing HBO Max as an “upgrade” to the current HBO service, but it wants partners to make HBO Max available as an app rather than a channel.

The latest partners that have signed on to distribute HBO Max at launch include Microsoft’s Xbox One, Sony Interactive Entertainment’s PlayStation 4, Samsung, and pay-TV operators Altice

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