New streaming platforms HBO Max and Quibi have joined Cannes' virtual film market and will host keynotes at the online-only event, which runs June 22-26.
The Marché du Film Online announced Thursday that the digital platforms will also hold panels and conversations focused on the streaming market in a new section titled "Meet the Streamers." WarnerMedia's HBO Max launches May 27.
Quibi, the shortform streaming service led by Hollywood veteran Jeffrey Katzenberg and former Hewlett Packard CEO Meg Whitman, had a soft launch in April.
Sandra Dewey, president of productions and business operations for WarnerMedia Entertainment, will hold a keynote during the virtual marché on "launching HBO Max during an unprecedented time, navigating the.
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