WME and Endeavor Content are implementing a series of more than 30 actions based on the launch of a new initiative led by Michael B.
Jordan and Color of Change, called #ChangeHollywood. The initiative provides a roadmap of actions that can be taken by studios, production companies and agencies to invest in anti-racist content and authentic Black stories.
On Thursday, when #ChangeHollywood was announced, Endeavor's Ari Emanuel sent out a memo to staff at both WME and Endeavor Content listing the specific actions that the company, which counts Jordan among its clients, would be taking.
This includes committing $5 million over the next three years towards community programs and inclusion initiatives; partnering with select colleges to recruit
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