Nose: The Most Secret Job In The World, which both reveals his talent for creating the ‘juice’ itself, and gives credit back to those who supply him with roots, fruits and flowers. “You think that perfume is created in a lab by one single man - we wanted to show that perfume is a human chain,” Demachy tells me from his Paris office.
Laudable words, but he’s also no stranger to commercial success, being responsible for the Johnny Depp-fronted Sauvage in 2015 (his personal favourite) along with more than 140 Dior-branded scents.
To a perky soundtrack cameras follow the white-haired, genial Demachy, who himself grew up in France’s foremost fragrance-producing region, Grasse, as he travels around the globe meeting the suppliers whose produce.
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