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Cannes Launches Virtual Market to Run Alongside Physical Event

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hollywoodreporter.com

The Cannes Film Market, the Marche du Film, has announced plans to set up a virtual market to "run alongside the physical event." Cannes' online initiative will take place May 12-23, during the market's scheduled dates.

The Cannes Film Festival and the Marche du Film are, at the moment, still scheduled to take place as planned, though it is looking more and more likely that they both will be canceled amid growing concerns, and government shutdowns, because of the spread of the coronavirus. "Some or many people will not be able to attend [the regular market] so it is important for them to have the same tools to continue to do business," Jérôme Paillard, executive director of the Cannes Market, told The Hollywood Reporter.

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