Quaker Oats is retiring the 131-year-old Aunt Jemima brand, saying the company recognizes the character’s origins are “based on a racial stereotype.” Just hours later, the owner of the Uncle Ben’s brand of rice says the brand will “evolve” in response to concerns about racial stereotyping.
Quaker, which is owned by PepsiCo, said it’s overhauled pancake mix and syrup will hit shelves by the fourth quarter of 2020.
The company will announce the new name at a later date. RELATED: Ellen DeGeneres, Chelsea Handler, George Takei And More Celebs React To U.S.
Supreme Court Ruling Protecting LGBTQ+ Workers From Job Discrimination “We recognize Aunt Jemima’s origins are based on a racial stereotype,” said Kristin Kroepfl of Quaker Foods North
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