Warner Music India officially launched today, as the company announced its newest affiliate with former Sony Music India executive Jay Mehta as managing director.
His purview will also cover the other markets in the South Asian Association for Regional Cooperation: Afghanistan, Bangladesh, Bhutan, the Maldives, Nepal, Pakistan and Sri Lanka.
Based in Mumbai, Mehta — who joins the company next month — will report to Alfonso Perez-Soto, Warner EVP of Eastern Europe, Middle East, Africa and India.
Over the past 12 months, Warner has opened new offices in Turkey and Peru, acquired labels such as Monsp in Finland and Forza in Slovakia, and announced a partnership with Chocolate City in Nigeria.
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