Rebecca Rubin Film and Media ReporterJohn Fithian, the chief of the National Association of Theater Owners, is here to reiterate one thing: Moviegoing is not dead.Yes, it’s been a bleak 28 months since CinemaCon, the annual exhibition trade show in Las Vegas, last took place.
In that time, the pandemic brought on unprecedented challenges for the industry, including shuttered cinemas, shortened theatrical windows and a growing focus on streaming.
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