could skip movie houses entirely and go straight to Disney’s streaming service, Disney+, said LightShed analyst Rich Greenfield.For Disney, sending “Mulan” straight to streaming would appear to make economic sense even if it would “deliver a death blow to theaters,” Greenfield said.
Disney currently drives 40 to 50 percent of the worldwide box office.“A movie like ‘Mulan,’ pre-COVID, expected to do north of $1 billion” at the box office, Greenfield explained. “If an average movie ticket is $10 that means that 100 million people would need to buy a ticket for ‘Mulan’ to hit its numbers,” he said. “It seems hard to fathom right now.”Reps for the studios declined to comment on their premiere plans, but both “Tenent” and “Mulan” have already.
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