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Sainsbury's Christmas 2021 advert encourages families to 'savour each moment'

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dailyrecord.co.uk

Sainsbury's highly-anticipated Christmas advert has arrived and it focuses on a single moment of family fun to savour this festive season.The supermarket premiered their advert, titled "A Christmas to Savour", on Sunday November 14, across ITV networks during the Angela Black Special break.It's the latest retailer to launch its Christmas advert early, following in the footsteps of Tesco, John Lewis, Aldi and many more in a bid to get the UK public ready for the festive season.With many families not able to celebrate together last year due to lockdown restrictions, Sainsbury's advert encourages everyone to savour every precious moment with family and friends.To drive the message home, the supermarket's advert immerses viewers in a single

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