Reading and Leeds festivals plan first ever drug advice campaign at 2021 events
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nme.comReading and Leeds festivals have detailed an extensive drug outreach campaign set to be implemented at their 2021 events this month.The campaign, titled ‘Look Out for Each Other’, is the first ever drug advice campaign from the festivals.
It will be launched ahead of the August bank holiday (August 27-29) events, aiming to make young people aware of the risks of drug use, as the BBC report.‘Look Out for Each Other’ comes as a collaboration between organisers Festival Republic and local councils in both Reading and Leeds, and will take the form of a series of animations which will be shown on big screens around both festival sites across the two events, as well as on social media.One reason for the new campaign is the death of 17-year-old.
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