NBCUniversal's streaming service Peacock has reached 10 million sign-ups, parent company Comcast said Thursday in its second-quarter earnings report. "NBCUniversal successfully launched Peacock in (Comcast) Cable’s footprint in April, ahead of the streaming service’s U.S.
nationwide launch earlier this month, with 10 million sign-ups to date," said Comcast chairman and CEO Brian Roberts in the earnings report.
On an earnings conference call later, he said that the streamer's early momentum "exceeded our high expectations." NBCUniversal CEO JeffShell on the call said that the Peacock team is looking at three metrics: sign-ups, monthly average users and monthly active accounts, which can include several users in a single home.
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