MipCancun has stood out for its efficient one-to-one meeting coordination, a carefully curated conference program and the bigger picture of an exploding premium series production sector in Latin America, offering as sense of real commercial opportunity and larger artistic ambition.As MipCancun director Bénédicte Touchard de Morant reminded delegates on Tuesday night at this year’s inauguration, MipCancun remains in essence a mass networking event.
Its very setting, at just one part of a monumental all inclusive hotel on the shores of the Caribbean, in itself encourages ad hoc encounters, as do its drinks events and parties.
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