reports 2020 Video Game Culture

Microsoft once tried to acquire Nintendo but was rejected

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Microsoft apparently tried to acquire Nintendo before the launch of the original Xbox console two decades ago, according to former execs.This is according to a new oral history report from Bloomberg, which includes former Xbox execs recounting the early history of the Xbox, in conjunction with the console’s 20th anniversary.The report noted that Microsoft had attempted to acquire several major gaming companies prior to its launch of the original Xbox console.

Bob McBreen, former head of business development at Xbox, recalled: “The first company we reached out to buy was EA. They said, ‘No, thanks,’ and then Nintendo.”Kevin Bachus, one of founding members of Xbox, recounted the team’s encounter with Nintendo. “They just laughed their asses.

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