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Marc Anthony's Magnus Media Partners With Latin Beverage Brand BELIV: Exclusive

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www.billboard.com

Two new energy drinks will go to market this month. Marc Anthony’s Magnus Media is broadening its horizons.

The company has announced a partnership with BELIV, a beverage company with a portfolio of 28 brands – including juices, carbonated drinks, water and energy drinks -- and distributed in over 24 countries.

The first brands co-developed by the partnership are energy beverages. OCA is a plant-based drink powered by tapioca, an extract of the cassava root that delivers a boost and will come in three flavors: mango, berry acai and guava passionfruit.

AZU is a sparkling drink that uses yerba mate, a natural caffeinated herb common in South America. It will come in pineapple and grapefruit flavors.

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