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Ingrooves Signs Deal With Mexico-Based Serca Music
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billboard.comIndie marketing and distribution company Ingrooves Music Group has signed a global distribution for Mexico's Serca Music, a leading regional Mexican music label.
The deal covers new releases as well as Serca's rich catalog, which includes acts like Invasores de Nuevo León, Los Traileros del Norte and La Leyenda.
The first release under the new deal will be from Los Herederos de Nuevo León, a quartet made up by the children of the members of Los Invasores.
Also expected to release music in the coming months are Intenso and Dezigual. "We found in Ingrooves a great digital Latin team that understands our music and a strategic partner for our growth in a new chapter in our company," said Serca's Servando A.
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