The Telegraph in December, 4,578 hairdressers and beauty salons have already closed for good since the start of the pandemic.
There is currently still no sector-specific financial support, which would be crucial in keeping our best-loved salons afloat.
So how can we help?In the run-up to this Valentine’s Day, the L’Oréal Professional Products Division has launched its Hair the Love campaign, celebrating the important role that hairdressers play in each of their clients’ lives.
Read more on telegraph.co.uk