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How Globalgate Is Spinning Local-Language IP Into International Box Office Hits

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deadline.com

Tom Grater International Film ReporterEXCLUSIVE: When Netflix chief Reed Hastings recorded an audio essay for the BBC last month, one comment stood out within his message of solidarity for an industry besieged by virus disruption: “Throughout the pandemic, we’ve seen our members watching more content from other countries or cultures.”The streamers and their global reach have evidenced over recent years that audiences will consume film and TV from outside their immediate experiences, and that the language barrier is no longer as pronounced as once thought.

Hastings name-checked Spanish show Money Heist, Italian drama Summertime, and the German-American show Unorthodox as three series that have broken across national boundaries to be watched.

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