Seth Rogen's An American Pickle is moving across town and across media. HBO Max, the new digital streaming service from WarnerMedia, has acquired worldwide rights to the Rogen-starring comedy from Sony Pictures and will release the movie this summer under its Warner Max label.
Sony didn't have the movie scheduled but was eyeing a release later this year. That, however, was before the coronavirus crisis upended the economics and release strategies of studios.
Many studios have pushed back their big-budget tentpole releases into the late summer and fall seasons, or into next year, with smaller movies now facing a pile-on.
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