Football has been warned it faces a “significant impact” with the Government ready to impose a major crackdown on betting sponsorship.
Ministers could impose a complete ban on shirt sponsorship with gambling firms as part of their review with teams from the top two divisions making around £110m-a-year from the tie-ups.
But there are growing concerns about addictions and football’s relationship with the multi-billion pound gambling industry in terms of advertising and commercial deals Now one of the major firms, the Kindred Group - which oversees UNIBET and 32Red in the UK among nine brands - has taken the revolutionary step of opening up its books.
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