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Disney Plans Virtual Roadshow In Lieu Of Upfront

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deadline.com

By Jill Goldsmith In lieu of one upfront presentation, Disney Advertising Sales said Wednesday it will present a Virtual Roadshow – “a concise and customized presentation for advertising agencies and their clients.” The 30 minute video showcase will leverage Disney’s premium talent, roster of content executives and several video compilations to most effectively and uniquely communicate the Disney proposition for the upcoming year. Here’s the plan: Key Points: MORE Subscribe to Deadline Breaking News Alerts and keep your inbox happy.

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