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Apple Lands Siegfried & Roy Podcast As Tech Giant Steps Up Move Into Original Audio Series

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deadline.com

EXCLUSIVE: Apple is to launch a podcast about pop culture icons Siegfried & Roy – marking one of its first major forays into original audio series.The series has landed at Apple TV+, its television and film division, and will launch on the Apple podcast platform.It comes at a time where competition is becoming more prevalent in the podcast business with major rival Spotify getting heavily into originals that only live on its platform.Apple has cautiously dipped its toes into original shows in the past but they have largely been focused around its music platform – The Zane Lowe Podcast Series – or its original television shows such as For All Mankind.Earlier this month, it unveiled The Line from Alex Gibney’s Jigsaw Productions, which will

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